{"id":242183,"date":"2024-10-02T22:20:57","date_gmt":"2024-10-02T22:20:57","guid":{"rendered":"https:\/\/kellydeluca.com\/?post_type=project&#038;p=242183"},"modified":"2024-10-03T01:30:25","modified_gmt":"2024-10-03T01:30:25","slug":"myokorpo","status":"publish","type":"project","link":"https:\/\/kellydeluca.com\/fr\/project\/myokorpo\/","title":{"rendered":"MYOKORP\u00d6"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;annettepro_dark_background&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f5f5f5&#8243; custom_padding=&#8221;1%||1%||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;EB Garamond||||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; header_2_font_size=&#8221;28px&#8221; header_5_font_size=&#8221;18px&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 class=\"font-600 text-2xl font-bold\" level=\"1\"><span style=\"color: #ffffff;\">Connecting Body and Brand : <span>MYOKORP\u00d6<\/span><\/span><\/h1>\n<h5><span style=\"color: #ffffff;\"><em>Crafting a minimalist brand identity that embodies the interconnected approach of osteopathy.<\/em><\/span><\/h5>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||11px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/kellydeluca.com\/wp-content\/uploads\/2024\/10\/MYOKORPO_CabinetdeSante.png&#8221; title_text=&#8221;MYOKORPO_CabinetdeSante&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;49%&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center;\"><a href=\"https:\/\/www.myokorpo.com\/\" target=\"_blank\" rel=\"noopener\">MYOKORP\u00d6<\/a>, an osteopathy practice, sought a visual identity that would reflect the precision and holistic nature of their work. Our challenge was to create a brand that communicated professionalism and body awareness through minimalist design.<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;15px||4px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/kellydeluca.com\/wp-content\/uploads\/2024\/10\/KDeLucaDesign-Project-Myokorpo-Poster.png&#8221; title_text=&#8221;KDeLucaDesign &#8211; Project &#8211; Myokorpo &#8211; Poster&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/kellydeluca.com\/wp-content\/uploads\/2024\/10\/KDeLucaDesign-Project-Myokorpo-Website.png&#8221; title_text=&#8221;KDeLucaDesign &#8211; Project &#8211; Myokorpo &#8211; Website&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"font-600 text-xl font-bold\" level=\"2\">Solution<\/h2>\n<ul><\/ul>\n<p class=\"whitespace-pre-wrap break-words\">We developed a cohesive brand identity that embodies the meticulous and interconnected nature of osteopathy. The design centers around a minimalist logo, complemented by two key visual elements: a hexagon-heart symbol and an angular graphic pattern. These elements symbolize the interconnectedness of body systems and the caring nature of osteopathic practice.<\/p>\n<p><strong>Minimalist Logo:<\/strong> A clean, simple logotype that reflects the precision of osteopathic practice.<\/p>\n<p><strong>Hexagon-Heart Element:<\/strong> We designed a unique symbol composed of three overlapping hexagons that form a heart shape. This element symbolizes the interconnectedness of body systems and the caring nature of osteopathic practice. It&#8217;s versatile and used across various brand applications.<\/p>\n<p><strong>Angular Graphic Pattern:<\/strong> We designed a unique angular pattern symbolizing the interconnectedness of the body&#8217;s systems. This pattern serves as a versatile graphic element across various brand applications.<\/p>\n<p><strong>Color Palette:<\/strong> We chose a sophisticated and earthy color scheme:<\/p>\n<p class=\"whitespace-pre-wrap break-words\">The color palette, featuring black, olive green, and greige as main colors, with white and gray as supporting hues, conveys professionalism, natural healing, and a sense of calm balance. This sophisticated and earthy scheme aligns perfectly with MYOKORP\u00d6&#8217;s approach to holistic health<\/p>\n<p>&nbsp;<\/p>\n<h2 class=\"font-600 text-xl font-bold\" level=\"2\">Key Deliverables<\/h2>\n<ul class=\"-mt-1 list-disc space-y-2 pl-8\" depth=\"0\">\n<li class=\"whitespace-normal break-words\" index=\"0\">Logo Design<\/li>\n<li class=\"whitespace-normal break-words\" index=\"3\">Brand Board<\/li>\n<li class=\"whitespace-normal break-words\" index=\"5\">Website Design<\/li>\n<li class=\"whitespace-normal break-words\" index=\"6\">Signage Design<\/li>\n<li class=\"whitespace-normal break-words\" index=\"7\">Clothing Designs<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/kellydeluca.com\/wp-content\/uploads\/2024\/10\/KDeLucaDesign-Project-Myokorpo-Flag.png&#8221; title_text=&#8221;KDeLucaDesign &#8211; Project &#8211; Myokorpo &#8211; Flag&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/kellydeluca.com\/wp-content\/uploads\/2024\/10\/MyoKorpo_Melanie_Web.jpg&#8221; title_text=&#8221;MyoKorpo_Melanie_Web&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/kellydeluca.com\/wp-content\/uploads\/2024\/10\/KDeLucaDesign-Project-Myokorpo_BrandBoard.png&#8221; title_text=&#8221;KDeLucaDesign &#8211; Project &#8211; Myokorpo_BrandBoard&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;#2F392A&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/kellydeluca.com\/wp-content\/uploads\/2024\/10\/KDeLucaDesign-Project-Myokorpo-clothing.png&#8221; title_text=&#8221;KDeLucaDesign &#8211; Project &#8211; Myokorpo &#8211; clothing&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_nav prev_text=&#8221;Previous Project&#8221; next_text=&#8221;Next project&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;|||on|||||&#8221; title_letter_spacing=&#8221;2px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_nav][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","protected":false},"excerpt":{"rendered":"<p>Connecting Body and Brand : MYOKORP\u00d6 Crafting a minimalist brand identity that embodies the interconnected approach of osteopathy.MYOKORP\u00d6, an osteopathy practice, sought a visual identity that would reflect the precision and holistic nature of their work. Our challenge was to create a brand that communicated professionalism and body awareness through minimalist design.Solution We developed a [&hellip;]<\/p>","protected":false},"author":1,"featured_media":242195,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"project_category":[27,119,28],"project_tag":[102,103,98,99,124,125],"class_list":["post-242183","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-website-design","project_category-brand-strategy","project_category-visual-identity","project_tag-brand-board","project_tag-brand-strategy","project_tag-branding","project_tag-logo-design","project_tag-signage","project_tag-website"],"_links":{"self":[{"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/project\/242183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/comments?post=242183"}],"version-history":[{"count":5,"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/project\/242183\/revisions"}],"predecessor-version":[{"id":242198,"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/project\/242183\/revisions\/242198"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/media\/242195"}],"wp:attachment":[{"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/media?parent=242183"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/project_category?post=242183"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/kellydeluca.com\/fr\/wp-json\/wp\/v2\/project_tag?post=242183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}